Hub Archive Behance Typo/Graphic Posters elya@lilya.is
“Floras”. Posters for beauty’s sake.
The series alludes to Hugo Simberg’s The Garden of Death, which depicts the medieval belief that souls dwell in a flowering garden before passing into paradise.
It reflects on the cycle of life — The Spark of Birth — Bloom — Withering — The Flowering Garden — Paradise — turning it into an exploration of beauty’s states: alive, yet finite.
The polyptych poses a question: what is the role of beauty—in function or in ornament? And immediately affirms beauty’s right to exist without utility or explanation
The series unfolds typography as a floral structure. An ornamental system of flowers and foliage becomes both form and language. The work is not only a sequence of blossoming typographic forms but also a meditation on beauty in the digital age. The visuals explore how transferring beauty into an artificial environment alters its nature: does any life remain, or is it only the shell that is left?
Can “digital beauty” ever die, or is it fated to exist in its eternal form?